OMD


Cable Congress: eSports fastest growing phenomenon in sports

The rise of eSports has been the fastest-growing phenomenon ever in sports broadcasting but traditional broadcasters may struggle to tap into this market, Cable Congress attendees heard yesterday. Speaking on a panel titled ‘the future of sports content’, Mike Moriarty, managing director, AMC Networks International – Central Europe, Digital Media Center and UK – described […]

Stofa hires new agencies following takeover of Waoo! subs

Danish cable operator Stofa has hired marketing agencies OMD and Gekko to help with a strategic repositioning of its customer offerings.  Along with branding and marketing agency Kunde & Co, OMD and Gekko will help Stofa establish greater visibility in the Danish market, according to the company. OMD replaces previous marketing agency partner Carat, while […]