Global entertainment and media outlook

PwC: SVOD spend to rise amid ‘major changes’ in viewing habits

US over-the-top and subscription video-on-demand revenues are set to rise substantially in the next five years amid “major changes for how people watch TV and video,” according to PwC. PwC’s ‘Global entertainment and media outlook 2016-2020: US edition’ claims that SVOD revenue will climb from US$6.4 billion in 2015 to US$10.4 billion in 2020. The 2015-2020 […]