Facebook is changing its news feed to focus more on “personal connections” in a move that will de-prioritise posts from businesses, brands and media. Announcing the decision in a post on the social network, Facebook CEO Mark Zuckerberg said that Facebook has always put friends and family at the core of the experience, but that […]
Netflix is the most positively talked about brand among millennials, according to YouGov BrandIndex data. The research firm found the SVOD giant to top the poll of 18-34 year-olds, ahead of other tech companies like Facebook, Apple, AirBnB and Spotify. Asked which brands they had talked to friends and family about in the previous two […]
Google has acquired FameBit, a technology platform that helps content creators work with brands through sponsorship and paid promotion. Google’s investment is designed to capitalise on the trend of brands partnership with content creators for branded content opportunities such as product placement, promos and sponsorship. The move is part of Google’s drive to deliver more […]
UK consumers switching on to ad-supported #streaming digitaltveurope.com/2021/01/27/uk-… https://t.co/MqnO1UsKAR
27 January 2021 @ 16:00:00 UTC
Only a few days left to complete our Industry Survey 2021 - share your views now! digitaltveurope.com/intelligence/d… https://t.co/zjltuPG7yF
27 January 2021 @ 15:35:34 UTC
.@Akamai teams up with @plume for smart home services digitaltveurope.com/2021/01/27/aka…
27 January 2021 @ 15:00:01 UTC
.@OmdiaHQ: frequent cinemagoers providing boost for SVOD uptake digitaltveurope.com/2021/01/27/omd… https://t.co/vsAKpFT8t2
27 January 2021 @ 14:00:00 UTC
.@hbomax rebound boosts AT&T results digitaltveurope.com/2021/01/27/hbo… https://t.co/0iMF5hytPD
27 January 2021 @ 13:34:43 UTC
