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Audience measurement
Pay TV Operators
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Croatia’s Hrvatski Telekom partners with TVbeat
A Croatian pay TV operator has become the first broadcaster to partner with UK-based audience…
Channels
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EGTA publishes new audience measurement guidelines
The association of television and radio sales houses, EGTA, has published new guidelines for audience…
Pay TV Operators
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GfK takes majority stake in Genius Digital
Audience measurement specialist GfK has become the majority shareholder in viewer data analytics specialist Genius…