Audience measurement
Pay TV Operators
1 min read
Croatia’s Hrvatski Telekom partners with TVbeat
A Croatian pay TV operator has become the first broadcaster to partner with UK-based audience…
Channels
1 min read
EGTA publishes new audience measurement guidelines
The association of television and radio sales houses, EGTA, has published new guidelines for audience…
Pay TV Operators
1 min read
GfK takes majority stake in Genius Digital
Audience measurement specialist GfK has become the majority shareholder in viewer data analytics specialist Genius…