Insight TV is one of the few channels that solely broadcasts content that has been produced in native 4K UHD HDR. It is available in 27 countries via linear channels. Content is mostly focused on adventure sports and lifestyle programming.
The European LC Channels launch follows a similar announcement in the US in March. The company announced its expansion into Europe earlier this year.
Arun Maljaars, director of content and channels at Insight TV said: “Expanding our relationship with LG and Xumo means that we’re continuing to fulfill our goal of providing impactful content that resonates with viewers across the globe. These types of advertising supported linear services delivered via connected TV are gaining more traction every single day.”
Insight TV has also announced a US expansion, adding three new distribution platforms. These are Marquette Adams Communications, Electric Power Board of Chattanooga and Highlands Cable Group. The former two are members of the National Cable Television Cooperative (NCTC).
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