Insight TV has expanded its coverage in Russia after striking a deal with ER-Telecom’s Dom.ru network.
“Russia is an important region for us and we’re pleased to partner with ER-Telecom to bring our content to a greater number of viewers there,” said Insight TV’s chief commercial officer, Graeme Stanley.
“This deal further underscores our huge growth in the past 12 months and our commitment to delivering immersive, 4K UHD content worldwide.”
Separately, Insight TV has selected Technicolor HDR technologies to up, down and cross-convert its existing UHD content library to provide high dynamic range.
Technicolor’s senior vice-president, head of HDR program, Kirk Barker, said: “After several comparison tests, Insight TV has, like many other customers, selected our dynamic conversion and distribution technologies, Technicolor HDR ITM and Technicolor HDR, to produce and deliver the best possible SDR and HDR quality for each individual image to any end-user display.”
Insight TV technical director, Gavin Ho, said: “We deliver our unique immersive content to networks and platforms around the world and it’s essential that we meet all their technical requirements, while ensuring the highest possible quality of our content in SDR and HDR, UHD and HD.”
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