3 Screen Solutions debuts with 3READY Android TV client

3 Screen Solutions is making its IBC debut this year, highlighting its 3READY Android TV client, which will feature as the demonstration custom launcher for Google’s Android TV Operator Tier Programme at the show.

During IBC, 3READY will be displayed on the stands of several 3SS partners who have integrated it to enhance their video solutions. Google will demonstrate 3READY as an example of a custom launcher for Android TV operator tier.

At 3READY’s core is a pre-engineered frontend that can enable operators to introduce branded services.
3READY is particularly geared to help optimize Android-based STB and Multiscreen deployments, which are growing in popularity among operators. 3READY is currently being rolled out internationally in several projects, including deployments based on Android TV Operator Tier.

The 3READY Custom Launcher is compliant with all the latest Android TV Operator Tier guidelines and features of Android N and is future-ready to embrace upcoming Android O, according to 3 Screen Solutions. Netflix is integrated according to operator requirements.

Also at IBC, 3SS will debut new 3READY features which deliver enhanced branding, marketing and revenue opportunities, according to the company. Service providers can now develop theme-based service bouquets with 3READY. Content packages can be developed to cater to specific audience groups, with a look and feel and UX that can be customized with channel and content brands managed via 3READY Control Centre.

3 Screen Solutions will be exhibiting at IBC on Stand 15.MS30.