Ooyala adds syndication support for Amazon Fire TV

Video publishing, analytics and monetisation specialist Ooyala has said it is making it fast and simple for its customers to syndicate video to Amazon’s Fire TV line of devices. 

By using Amazon’s HTML5-based Web App Starter Kit for Amazon Fire TV to create an Amazon Fire TV app, Ooyala customers can create a syndication feed that groups live or video-on-demand assets into desired categories, such as movies, sports or documentaries, for the viewer.

PGA Tour golf is among the first to syndicate to Amazon Fire TV via Ooyala’s video platform.

“Ooyala’s syndication feeds are one of the fastest ways for publishers to distribute content to the living room, and Amazon Fire TV, which is available in the US, UK and Germany, now becomes another important channel for providers looking to reach online viewers with a lean-back experience,” said Ooyala.