Jakob Mejlhede Andersen

MTG’s Viaplay adds EST model for new film releases

Modern Times Group (MTG) is adding an electronic sell through (EST) option to Viaplay, allowing users to watch new-release films on the Nordic streaming service. MTG said that EST lets viewers stream and download movies a few months after they are released in cinemas, with the final Hunger Games film, Mockingjay Part 2, and the […]