Megogo announces strategic shift

Ukrainian and Russian over-the-top service, Megogo, has highlighted the production of its own “niche and non-format content” as one “several new directions” for the company. Megogo said that in the next six months it plans to start filming a reality show, producing educational content, and experimenting with audio podcasts for mobile users. It also said […]

MTG completes sale of Baltic broadcast business

MTG has completed the sale of its Baltic broadcasting business to Providence Equity Partners for a total cash consideration of €100 million (SEK960 million). The deal, which was first announced in March, is based on an enterprise value of €115 million and willresult in a preliminary net capital gain, realised in MTG’s Q4 results, of […]

Eurochannel expands in the Baltics

European cinema TV channel, Eurochannel, has expanded its footprint in the Baltics after agreeing a deal with Lithuanian pay TV operator Telia. Telia subscribers to the ‘movie package’ or ‘my package’ offerings can now access the Lithuanian version of Eurochannel on slot number 16 of the electronic programming guide. “As part of Eurochannel constant expansion […]

YouTube now localised in 85 countries

YouTube has now launched local versions of the video service in 85 countries, having added the Adriatics, Baltics, Bulgaria, Georgia, Azerbaijan, Kazakhstan and Belarus. Announcing its further global push, YouTube said that more than 80% of YouTube’s billions of views each day now come from people watching in countries outside the US. “We want to […]

Setanta Sports expands into the Baltics

Setanta Sports has launched its Setanta Sport Eurasia channel in Estonia on STV, with plans to launch in Lithuania shortly.  The news comes just days after the sports broadcaster also went live in the third Baltic state of Latvia, via cable operator Baltcom. The expansion into the Baltics builds on Setanta Sports Eurasia’s existing footprint […]

MTG extends Formula 1 rights

Modern Times Group (MTG) has extended its exclusive broadcast and online rights to Formula 1 racing in Scandinavia and the Baltics by agreeing new three-year deals. MTG has secured the rights until 2017 in the Baltics and 2018 in Scandinavia, where it has provided coverage of Formula 1 racing since 2005. MTG airs its Formula […]