Thinkbox


Just 1.5% of TV viewing done on other devices

Just 1.5% of TV viewing is done on other screens, such as tablets, smartphones and laptops, with the remaining 98.5% still done on traditional sets according to new research by Thinkbox – the marketing body for commercial television in the UK.  The research said that during the first six months of the year, viewers in […]

Live TV thriving despite VOD rise

Live viewing continues to thrive despite the popularity of video-on-demand, with the UK continuing to watch live TV 90% of the time, according to a Thinkbox study.  The marketing body for commercial TV in the UK said researchers identified six core reasons why people watch live TV, including to unwind, to feel a connection with […]

Thinkbox makes executive changes

Thinkbox, the marketing body for commercial television in the UK, has made a number of executive changes. Chief executive Tess Alps will step down to become executive chair from July 1. Meanwhile, Julia Jordan, executive director, business and operations at UKTV, will become chair of Thinkbox for 12 months. Alps said: “I’m looking forward to […]