Demand Africa taps Cleeng for subscriber management
Demand Africa, the subscription video-on-demand service launched in October by US-based The Africa Channel, is tapping Netherlands-based direct-to-consumer monetisation specialist Cleeng to provide its subscriber management platform. Cleeng has provided Demand Africa with a platform tht provides a view of the ‘customer journey’ encompassing subscriber identity, payment, churn management and user support. Demand Africa is […]