Just 55% of UK viewers watch TV exclusively on a TV set

Just 55% of UK TV viewers claim they only ever watch TV on a TV set, as more people tune in on tablets and laptops, according to new research by Ipsos MORI. The ‘TV Nation’ research, carried out by IpsosMedia for TV body Thinkbox, found that even though BARB data indicates 98.2% of TV viewing […]

US live TV viewing slides as broadband-only household numbers increase

The number of broadband-only households in the US has climbed by 112% year-on-year, with the average adult also watching less live TV than a year ago, according to Nielsen.  The research firm’s Total Audience Report for the third quarter of 2014 claims that more choices are being driven by technology and that 3% of US […]

Blinkbox adds offline viewing for tablets

Tesco-owned movie and TV streaming service Blinkbox has added offline support for iPads and Android tablets, allowing viewers to download content to these devices. The ‘Watch Offline’ update allows customers to download movies and TV shows bought on Blinkbox to up to five devices, and rented films to one tablet. Commenting on the move, Blinkbox […]

Mobiles and tablets account for 27% of online video views

Mobile and tablet viewing now accounts for 27% of all online video plays, according to Ooyala’s second quarter Global Video Index Report.  The video publishing and analytics firm said that mobile video viewing rose by six percentage points between February and June 2014. In the past year, mobile video viewing more than doubled, increasing 127% […]

Two thirds of people use second screen while watching TV

Almost two thirds of people (64%) have used a second screen device while watching TV, behaviour that is changing the way that viewers engage with ads, according to new research. The latest data, from GfK’s Connected Consumer research, claims that 38% of ‘second screeners’ would like TV ads to be targeted to them and 24% […]

BBC iPlayer requests up 6% in May

Programme requests to the BBC’s catch-up service, the iPlayer, were up 6% year-on-year in May, reaching 273 million – more than at any point in 2013.  Announcing the internal figures in its monthly iPlayer performance pack, the BBC said that 202 million of the 273 million requests were for TV shows, stable month-on-month, while the […]

More than half of millennial tablet owners ‘second screen’

Some 56% of US tablet owners aged between 18 and 34 use their device in conjunction with TV viewing, according to new research by NPD Group.  The Connected TV App Discovery Report claimed that among the wider group of tablet owners aged 18 and over, just 41% said they use their tablet for “activities related […]

Mobiles and tablets account for 21% of online video views

Mobile and tablet viewing represented more than 21% of all online video plays in the first quarter of 2014, up from 9% in Q1 2013 and 3.4% in Q1 2012, according to a new report. The Ooyala Q1 2014 Global Video Index said there had been a “year-over-year increase of 532% since 2012,” with mobile […]

Tele Columbus gives free tablet to new broadband subs

German cable operator Tele Columbus is to give free tablet PCs to new customers for its broadband service. The operators will give a Blaupunkt Polaris QC tablet worth €199 to customers who sign up for its 32Mbps service before June 30. As an alternative to the tablet they can opt to take a €10 monthly […]

Mobile devices to account for 50% of online video views by 2016

Watching content on mobiles and tablets will account for half of all online video views by 2016, according to research by video streaming and analytics provider Ooyala. In its Q4 2013 Global Video Index, Ooyala said that mobile and tablet online viewing had increased by 719% since Q4 2011. “The year-over-year growth validates the opportunity […]