Samsung dominant force in UK CTV market, but Amazon and Android TV on the rise

Almost a third of all UK households use Samsung’s Tizen smart TV platform, with the CTV OS being the clear preference of Brits. According to StrategyAnalytics, 8.5 million UK households connect at least TV to the internet using Tizen, representing 30% of all households in the country. Samsung’s wide range of TV set price points […]

Awareness of ultra high-definition on the rise

The percentage of people who are aware of the term ‘Ultra HD’ rose from 39% in January 2014 to 57% in November, according to new research by StrategyAnalytics. The research firm’s US ConsumerMetrix survey, said that consumer awareness of Ultra HD or 4K TV is “growing steadily,” and that a combined 93% of those who […]

‘TV devices’ to reach 7 billion by 2017

The global installed base of ‘TV-addressable screens’ is in the midst of a second wave of rapid expansion, driven by mobile devices, according to new research by StrategyAnalytics. The research firm said that tablets and smartphones, combined with traditional TV sets, increased the total number of TV addressable devices to 5.1 billion at the end […]