Strategy Analytics

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Half of online video viewers driven by content

More than half of viewers are driven by “content-related” factors when looking for a preferred…

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US pay TV ARPU up, despite subscriber declines

Among the leading US pay TV operators, the average revenue per user (ARPU) has “almost…

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BT’s 4K plans means Sky will ‘lose innovation lead’, says analyst

BT’s launch an Ultra High Definition (UHD) sports channel in the UK this August means…

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Amazon Fire top selling US streaming device

Amazon’s Fire TV and Fire TV Stick are now the biggest selling devices in the…

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Amazon Prime subscribers ‘more likely to use Netflix’

Amazon Prime subscribers in the US are more likely to use Netflix than Prime Instant…

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One in 10 US homes to own 4K TVs by 2016

US 4K TV ownership will climb from 1% in 2014 to 10% by 2016, with…

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US homes have an average 1.9 connected TV devices

The average US home now has 1.9 connected TV devices, with ownership of this technology…

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Fewer than 20% of web users follow TV on Twitter

Some 18% of online TV viewers follow the show that they’re watching on Twitter, with…

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Replacement TV set sales to drive industry growth

Replacement flat panel TV sales will help to inject “renewed growth into global TV sales”…

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One in nine UK homes to be ‘smart’ by year-end

Some 11% of UK homes will have at least one smart system – such as …