Social


Three quarters of millenials discover TV from friends, social media

Some 76% of 18 to 29 year-olds discover new TV shows from friends, family and social media, according to research by interactive social TV service Relay TV. This compares to 48% of respondents who reported discovering new shows from commercials, and only 15% who said they do so through the TV guide. The study claims […]

Samsung reportedly buys video discovery firm Shelby.tv

Samsung has reportedly bought New York-based social video discovery firm Shelby.tv. According to a GigaOM report, Samsung will take the three-year old company’s technology in-house and close its branded apps once the deal is formally announced. In November Shelby.tv launched an app for iPhone and iPod touch. Its service provides users with a personalised stream […]

One in five Americans reached by ‘social TV’

Some 19% of online Americans aged 15 to 54 are reached by social media relating to primetime TV at least once a day, according to new research by the Council for Research Excellence (CRE). The study said that this included people who see something or post something about a primetime TV show on Facebook or […]

Magine plans social push

Cloud-based TV service Magine is looking to add more social functionality into the service in a bid to boost content discovery and recommendations. Speaking at the OTTtv World Summit in London last week, Jon Gisby, Magine’s executive vice-president of business development, said that though Magine is yet to formally announce its plans, it is looking […]