LaLiga agrees Snapchat deal

 Top-flight Spanish football league LaLiga has announced a new global partnership with Snapchat. The deal, targeted towards Snapchat’s largely teenage userbase, will see LaLiga offer a dedicated weekly programme LaLiga Show Time. This will present a range of highlights, archive footage and behind-the-scenes content.  The LaLiga Snap Star account will post regular content on a […]

ITV announces partnership with Snapchat

UK pubcaster ITV has announced a deal with Snap, the owner and operator of Snapchat, to present short-form content to users from the upcoming FIFA World Cup 2022. The deal will also see Snapchat host made-for-mobile content from ITV’s biggest shows including Love Island and I’m a Celebrity… Get Me Out of Here! via Snapchat […]

Canal+ teams up with Snapchat

 French pay TV operator Canal+ has teamed up with Snapchat to make episodes and extracts from key Canal+ series and exclusive original formats available on the social media network’s Discover platform. The agreement foresees the inclusion on Discover of 14 shows including Broute, La Boîte à Questions, Clique X, Clipe Mode Portrait, Champions League football-focused […]

M6 agrees Snapchat deal

M6, the French TV group, has announced a partnership with messaging app Snapchat. The deal will see M6 make extracts of its programmes available on the social media platform in its Discover tab. The broadcaster will publish extracts of its shows including Top Chef, Meilleur Pâtissier and Recherche Appartement ou Maison. M6 is the first […]

DAZN and Snapchat agree global content deal

DAZN has announced a new global partnership with Snapchat. The partnership will see Snapchat users worldwide have free access to behind-the-scenes clips and highlights from the company’s boxing rights portfolio. Content will be uploaded to Snapchat throughout the entire year, including a new show called DAZN Fight Week which will premiere on Snapchat’s Discover platform […]

HBO Max gets Snapchat integration for social viewing

WarnerMedia’s premium streaming service HBO Max has partnered with Snapchat to bring full episodes of its shows to the mobile social media platform. Available via Snap Minis, the platform’s portal for shared experiences, users can watch select episodes of HBO Max programming in the app.  Akin to watch party features offered by the likes of […]

Snap reveal Story Studio editing app and AR glasses

Snapchat operator Snap has announced a new video editing iOS app. The social media service, which has lost ground to TikTok in terms of widely-consumed short-form video, will launch Story Studio later this year, pulling data from Snapchat and its TikTok-like Spotlight feature. Snap said that the app has more than 500 million monthly active […]

Discovery partners with Snapchat for exclusive Olympics content

  Discovery has signed a content and advertising partnership with Snapchat parent company Snap ahead of the rescheduled 2020 Tokyo Olympic Games. The companies will collaborate to promote Eurosport’s Olympics coverage along with recently launched premium streaming service discovery+ via a Eurosport Olympics daily Show on the Snapchat Discover platform. This will include two daily […]

NBC partners with Snapchat for Olympic content

NBC has signed a deal with Snap to produce original content for its social media platform Snapchat to cover the upcoming 2020 Olympic Games in Tokyo.  It is the third partnership between the two parties, following similar collaborations on the Rio 2016 Olympics and PyeongChang 2018 Winter Olympics. The deal will see NBC release more […]

Snapchat introduces ‘creator shows’ format for short-form content

Gen-z oriented social media company Snap is once again dipping its toe into original programming ahead of VidCon. Partnering with celebrities such as Serena Williams, Arnold Schwarzenegger, and Kevin Hart, along with creators like Emma Chamberlain, Loren Grey, and Rickey Thompson, Creator Shows will last between three and five minutes with eight-10 episodes per season.  […]

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