SKO


SKO and Kantar Media launch daily online TV ratings

The Netherlands’ TV industry body Stichting KijkOnderzoek (SKO) has started delivering daily online TV ratings in partnership with Kantar Media. The ratings track the online consumption of TV programmes – initially from broadcasters NPO, RTL Netherlands and SBS broadcasting. The SKO said that the launch marks the first phase of its ‘Video Data Integration Model’, […]