Serie A


Infront offers to fill Serie A media rights value gap 

Sports marketing firm Infront Italy has offered to plug the gap in Serie A’s media rights revenues during the current cycle in exchange for becoming the league’s exclusive domestic and international media rights distributor through to 2030. Media rights took a nosedive across Europe as a result of the Covid-19 pandemic and Italy was no […]

Serie A seeks assurances from DAZN over technical issues

Italy’s Serie A has sought assurances from DAZN after it suffered a number of technical issues on the opening weekend of the season. DAZN, which is at the start of its ‘historic’ three-year rights agreement with the league, bore the brunt of a deluge of complaints from consumers over poor signal, bad video quality and […]

DAZN hit by Serie A problems as Sky, TIM reach agreements on bars

Sports streamer DAZN has begun streaming coverage of Italian Serie A football to the Italian domestic audience, but not without attracting criticism for the quality of its transmissions. The debut, featuring a match between Inter and Genoa, was hit by technical problems for around 10 minutes, attracting the wrath of social media users and of […]

BeIN Media and Movistar+ secure Serie A deals

BeIN Media has struck a deal with Serie A’s international media rights partner Infront giving beIN Sports the exclusive rights to the top-tier italian football league in nine territories, including France, Hong Kong, Indonesia, Thailand, Cambodia, Laos, the Philippines, Brunei and East Timor, until 2024. The deal will also see beIN broadcast Serie A in three […]

Serie A turns to YouTube for MENA ahead of new season

Italy’s Serie A will stream some matches on YouTube in the MENA region. The deal with the Google-owned YouTube is not expected to bring in a significant income for the league, and comes at a time when Serie A is facing a stalemate in the region.  The league had previously launched a country-by-country MENA broadcast […]

Serie A lands on BT Sport

On the eve of the new season, BT Sport has acquired the UK broadcasting rights to Italy’s top flight football competition Serie A. The broadcaster has picked up the rights in a three-year deal running through to 2024. BT will carry every single Serie A match, with at least five live games shown each round […]

StarTimes renews Italian football rights

Chinese-owned African digital pay TV operator StarTimes has renewed exclusive rights to broadcast Coppa Italia and Supercoppa Italiana football for further three seasons across Sub-Saharan Africa. Under the terms of the contract with Lega Serie A, StarTimes has extended its exclusive rights to the two Italian premier Cup competitions in English, French, Portuguese and African […]

Serie A agrees secondary rights deal with Sky as broadcaster drops appeal

Italy’s Serie A has agreed a secondary rights deal with Sky Italia. The three-year deal, worth an estimated €262.5 million over the contract’s duration, will see Sky broadcast 114 matches per season. This translates to three fixtures per round on Saturday evening, Sunday afternoon and Monday night. Announcement follows the March award of 266 matches […]

Serie A delays secondary rights award following Sky appeal

Serie A has delayed its decision on the award of a secondary rights package of live domestic rights. The main package was awarded to DAZN in a deal branded as ‘historic’ in March, but Sky quickly moved to appeal against the decision on the grounds that the league had disproportionately allocated the rights to a […]

Sky Italia contests DAZN’s Serie A deal

Sky Italia is contesting the award of exclusive Serie A football rights to DAZN, with a call for a Milan court to block the deal on antitrust grounds and an initial hearing set for May 5. According to financial daily Il Sole 24 Ore, Sky is contesting the deal between Serie A and the streaming […]

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