Second screen viewing is an “inevitable part of the future” and presents “tremendous potential” when it comes to content designed for synchronous viewing, according to new research. The second part of a joint research study on the second screen by The National Association of Television Program Executives (NATPE) and the Consumer Electronics Association (CEA) – which was […]
Despite the rise of second-screen multi-tasking, TiVo claims that 76% of viewers remain primarily focused on “actually watching what’s on TV.” According to the DVR-maker’s 2013 Social Media and Multitasking Survey, though most viewers report having multi-tasked at least once while watching TV, more than 45% of TiVo users and 35% of non-TiVo users said […]
Norwegian commercial broadcaster TV2 has signed a 12-month app deal with second-screen platform provider Monterosa. Under the agreement, TV2 has licensed Monterosa’s LViS Studio platform to create and monetise second-screen apps across devices and social platforms and integrate them with TV graphics. TV2 firm said it will deploy these across a range of shows – […]
Second screen app Zeebox is looking to up its focus on on-demand viewing as ‘second screen’ interaction makes way for ‘participation TV’, according to company co-founder Anthony Rose. Speaking at the OTTtv World Summit last week, Zeebox chief technology officer and co-founder Rose said that though Zeebox’s initial focus was on interacting with live television, […]
US-based digital agency Play Action has launched a new social television app called Vokl TV. The companion app lets users follow shows, engage with other fans by ‘liking’ or ‘disliking’ characters from a show or story plots, and they can then share to Twitter and Facebook. Vokl also gives rewards for engagement, such as gift […]
Second screen TV app Zeebox has expanded its relationship with video search and recommendation firm Digitalsmiths, incorporating the latter’s ‘seamless discovery’ technology in the UK and Australia. Zeebox first started using Digitalsmiths’ technology in the US to power elements of its personalised video discovery back in June. Zeebox users in the UK and Australia will […]
Irish commercial broadcaster TV3 has launched a second screen app in partnership with social TV technology firm Axonista and media identification firm Civolution. The ShowPal companion app is designed to work as a single second screen app for a wide variety of TV3 programmes. It delivers a mix of content and social media related to […]
Advertisers can now implement second-screen advertising on Facebook that is synchronised with TV commercials thanks to technology provided by social advertising and analytics platform Optimal and content security and second-screen synchronisation specialist Civolution. Civolution’s second screen synchronisation technology, SyncNow, which monitors TV channels and identifies TV ads in real time, has been integrated with Optimal’s […]
Apple has reportedly acquired second screen TV app Matcha.tv, a recommendation service that combines programming guides for online video services like Hulu and Netflix. The deal was first reported by tech site VentureBeat, which said that Apple is thought have paid between US$1 million and US$1.5 million for the service that closed down to the […]
Second screen TV service Zeebox said that its recently-introduced TV chat-room function has surpassed one million minutes of engagement by users in the last 60 days. The firm said the figure was the equivalent of two years-worth of engagement by fans since the introduction in July of Zeebox TV Rooms – a feature that lets […]
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24 March 2023 @ 23:00:01 UTC
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