TiVo Research partners with NBCU for Olympics measurement

TiVo Research and RealityMine are partnering with NBCUniversal to provide cross-platform measurement of the 2016 Rio Olympic Games. TiVo’s research arm and technology company RealityMine will analyse how viewers who opt to take part of the study will watch NBCUniversal’s Olympic content across multiple devices – including TV, mobile and digital. NBCUniversal will use the […]