PEPPTV


Millennials are sticking with TV, say industry bodies

Millennials are continuing to watch large amounts of TV, despite the widespread assumption that they are migrating to other screens to consume audiovisual content, according to statistics compiled by a group of TV trade associations and media sales houses to mark the UN’s World Television Day. According to the data from 10 countries including the […]

European broadcasters celebrate record-breaking World Cup

This summer’s World Cup set new TV records around the world, according to figures released by the Platform for European Promotion of TV (PEPPTV) – a group of broadcaster trade bodies and sales houses in the EU. In Germany, a record audience of 41.89 million viewers tuned in to watch Germany beat Argentina in the […]