Ooyala


Ooyala launches revamped video discovery guide

Online video delivery firm Ooyala has launched a new personalised discovery guide that combines scheduled linear and on-demand content. Ooyala Discovery Guide is an update to the VOD recommendation tool it launched last year, now also including live content, meaning that it can offer viewers a wider range of related video. Ooyala, which offers cross-platform […]

Mobile and tablet viewing jumps 100%

Viewers spent 100% more time watching streamed video on tablets and mobile phones than in the previous year, according to a new study by online video firm Ooyala. The firm said that approximately one third of total time users spent watching videos on their tablets last quarter was premium, long-form content running more than 60 […]

iStreamPlanet teams up with Ooyala

Streaming technology specialist iStreamPlanet has struck a partnership with video streaming platform provider Ooyala to provide multiscreen, live linear streaming services for content owners, aggregators, and distributors. The pair aim to provide a platform for streaming live linear channels and live events, with a full set of features including content acquisition and advanced media processing […]

Ooyala to use US$35 million funding to fuel international expansion

Online video specialist Ooyala has secured US$35 million (€28 million) of funding from Australian telco Telstra. The company, which operates web video platforms for media companies including Bloomberg TV, ESPN and Miramax, said it would use the money to “aggressively standardise digital video experiences” provided by TV companies on its Ooyala video streaming, monetisation and […]

Long-form content beginning to dominate online video

Viewing of long-form content now dominates video viewing on connected TVs and games consoles and is increasingly prevalent on tablets and mobile phones, according to online video specialist Ooyala’s latest Video Index. Long-form content made up over half of total online video viewing time in the first quarter. The share taken by long-form content on […]

Facebook outpacing Twitter for video sharing


Facebook is outpacing Twitter as an enabler of video sharing by ten to one, according to a survey by online video specialist Ooyala. Analysing the habits of its 100 million strong global viewer base, Ooyala found that Facebook was outperforming Twitter in all forms of video sharing, including simply copying and pasting URLs. Ooyala found […]

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