NENT Group


NENT Group scores Rugby World Cup rights

Nordic Entertainment Group (NENT Group) has secured the exclusive Nordic media rights to the Rugby World Cup 2019. The deal will see the broadcaster air every match from the tournament across the Nordic region on its Viaplay Service. The tournament takes place in Japan from September 20-November 2. Kim Mikkelsen, NENT Group head of sport: […]

Viaplay boost buoys NENT Group, but CEO fears pricing adjustments could harm position

‘Above target’ Viaplay subscriber growth has led to a positive Q2 for Nordic Entertainment (NENT) Group. The company added 65,000 subscribers in what is normally a “quiet quarter” due to “seasonality in the sports subscriber base”. Speaking on the company’s earnings call, CEO and president Anders Jensen (pictured) said that this was “driven by a […]

NENT Group appoints head of people and culture

Nordic Entertainment Group (NENT Group) has appointed Sahar Kupersmidt as senior vice president and head of people and culture. NENT says that the new People and Culture function will drive its work to attract employees, while also focusing on the implementation of the Group’s values. The newly created role of head of people and culture […]

NENT Group and Boxer extend Danish distribution deal

Nordic Entertainment Group (NENT Group) has extended its partnership with Danish digital TV distributor, Boxer. From later this year, NENT Group’s Viaplay streaming service be available as part of Boxer’s largest TV package, a move that will allow all Boxer TV Max customers to access Viaplay films and series. Boxer will also continue to distribute NENT Group’s Danish free-TV channels […]

MTG reports gains ahead of business split

Modern Times Group (MTG) reported full-year gains in sales, profits and margins in 2018 as it prepares to split into two companies – MTG and Nordic Entertainment Group (NENT Group) – in March. Announcing its full year and fourth quarter results, the company said that Nordic Entertainment maintained its strong performance, while MTGx – its […]

MTG enters new Nova sale talks, secures financing

MTG has entered discussions with other potential buyers for Nova Broadcasting Group, after Bulgaria’s competition regulator blocked the planned sale of the company to PPF Group last year. In a statement, MTG said its previously-announced deal to sell its 95% shareholding in Nova to the investment company controlled by Czech billionaire and businessman Petr Kellner has now […]

NENT’s Viaplay announces Google Home integration

Viaplay will be compatible with Google Home and Google Home Mini when the smart speakers launch across Scandinavia later this month, the streaming service’s parent company has announced. Nordic Entertainment Group (NENT Group) said that linking a Viaplay account to a Google account in the Google Home app will allow users to control Viaplay on […]