NENT Group


NENT names Alexander Bastin CEO of studio ops in leadership reshuffle

Alexander Bastin has been appointed as SVP and CEO of Nordic Entertainment (NENT) Group’s Studio operations, with Morten Mogensen promoted to SVP and head of those NENT Studios businesses that are currently being sold. The appointments will take effect on 1 September and come as part of the NENT Group’s previously announced reorganisation of its […]

Nordic Entertainment takes Viaplay to Baltics

Nordic Entertainment Group (NENT Group) is rolling out its Viaplay streamer into the Baltics and is planning to stock the service with local commissions from the region. The SVOD will be launched in Estonia, Latvia and Lithuania in the first quarter of 2021, offering viewers originals, films and series, kids’ content and live sports. The […]

NENT Group launches Viaplay sports package in Iceland

Nordic Entertainment Group (NENT Group) has launched its Viaplay sports package in Iceland.  Coinciding with the relaunch of the Bundesliga and NASCAR seasons, people in Iceland will now be able to stream those competitions along with a number of others (such as the Danish Superliga which will resume on May 28). The Viaplay sports package […]

DRG rebrands as Nent Studios UK with Richard Halliwell as CEO

Nordic Entertainment Group (NENT Group) has resumed the sale of its non-scripted production interests and merged its London-based sales firm DRG into its UK division, appointing The Cry distributor’s CEO Richard Halliwell to head the British arm. Halliwell, previously DRG’s CEO and MD of NENT Studios UK, replaces Jakob Mejlhede Andersen at NENT Studios UK, […]

Nordic Entertainment sees Viaplay numbers jump, but crisis hits advertising

Nordic Entertainment Group’s (NENT Group) Viaplay streaming service saw an impressive jump of 102,000 subscribers in first quarter, with numbers up 314,000 in the year to March, taking Viaplay’s total base to 1.671 million. The success led the company to set a new subscriber growth target of 400,000 for this year. Elsewhere however, the group […]

NENT Group expands Altibox deal

Nordic Entertainment Group (NENT Group) has expanded its Norweigan distribution deal with Altibox. The deal will see over one million Altibox subscribers able to view NENT’s Viaplay streaming service as a part of their Altibox subscription for the first time. This expanded deal also will see Altibox continue to offer NENT’s premium Viasat film and […]

NENT Group extends Disney distribution deal

Disney has struck an extended content deal with Nordic Entertainment Group (NENT Group), providing the latter’s streamer Viaplay and its pay TV channels with an array of shows from its content library. The multi-year deal will see Viaplay and Viasat pay-TV channels gaining exclusive first-pay rights to films from 20th Century Studios in the Nordic […]

Viaplay subs up 25% as NENT Group rounds out positive first year

Nordic Entertainment Group (NENT Group) has seen solid growth to its Viaplay streamer, with it now representing 62% of the company’s total subscriber base. The streamer saw subscribers to the service increase by 110,000 from Q3 to reach 1.568 million, a jump of 25%. The results come at the end of what has been deemed […]

NENT Group becomes co-owner of eSuperliga

Streaming-oriented Nordic Entertainment Group (NENT Group) has become the co-owner of Danish FIFA esports competition eSuperliga.  As a part of the deal, NENT picked up the media rights to the tournament across the Denmark, Finland, Iceland, Norway and Sweden. eSuperliga claims to be the biggest FIFA tournament in Denmark, attracting “some of the largest audiences […]

NENT Group and Telenor extend distribution deal

Nordic Entertainment Group (NENT Group) and Telenor have extended their distribution agreement.  The agreement covers Telenor’s fixed line and satellite TV offerings, along with NENT Group’s Viaplay streaming service, free TV channels and Viasat pay TV channels offered to Telenor customers, which currently sits at over 1.7 million in the Nordic region.  The fixed line […]