Millennials

SVOD Stay Updated Icon 1 min read

Millennials ‘more likely to turn on Netflix than live TV’

Millennials now spend 54% of their TV viewing time streaming content and just 25% watching…

Pay TV Operators Stay Updated Icon 2 min read

Nielsen: Two fifths of millennials use TV-connected devices

More than 40% of US millennials use a TV-connected device other than a DVR when…

Broadcasters Stay Updated Icon 2 min read

Millennials are ‘main disruptor’ for TV business, says MTG

Millennials are the “main disruptive factor” for the TV industry, are increasingly saying “no” to…

SVOD Stay Updated Icon 2 min read

TV still ‘by far most popular form of video’ for 16-24s

TV viewing time among people aged 16 to 24 dropped 7% year-on-year in 2015, though…

Vendors Stay Updated Icon 1 min read

Second screen multitasking done by 88% of millennials

Some 88% of millennials use a second screen like a phone or tablet to multi-task…

News Stay Updated Icon 2 min read

Millennial viewing habits persist as young adults grow older

UK millennials’ viewing habits remain broadly consistent as they get older, meaning media players will…

News Stay Updated Icon 1 min read

Fifth of millennials watch over 10 hours online content a week

Some 19.3% of millennials now watch more than 10 hours of online content per week,…

SVOD Stay Updated Icon 1 min read

TiVo: 61% of millennials stream content regularly

Some 61% of millennials regularly access streaming content on services like Hulu and Netflix, according…

News Stay Updated Icon 1 min read

Half of millennials now more likely to download content

Some 49% of millennials said they are now more likely to download digital content than…

Broadcasters Stay Updated Icon 1 min read

TV everywhere boosts overall viewing, says Viacom

TV applications and sites are “additive” to the TV viewing experience, with 64% of users…