Meredith taps Ooyala for analytics
OTT specialist Ooyala has signed up Meredith Corp, provider of the Martha Stewart Living site, as the first customer for its IQ standalone analytics system. Ooyala will provide Meredith with video engagement and performance analytics across its sites, including include Martha Stewart Living, Allrecipes and Better Homes & Gardens. Previously, Meredith utilised Ooyala to power […]
