Maxdome


Maxdome launches on high-speed trains

German video-on-demand service Maxdome is now available on high-speed trains following a deal between its owner ProSiebenSat.1 and Deutsche Bahn. Maxdome will be available to high-speed train passengers by the end of this year, and the on-demand service will be the only video entertainment service available on the trains, accessible via WiFi provided by Deutshe […]

Maxdome taps Ostmodern for SVOD redesign

Germany’s Maxdome worked with digital product design firm Ostmodern on the recent redesign of its subscription video-on-demand service, it has been revealed. Ostmodern said that it supported Maxdome in creating the new UI design, and also developed a “strategic direction” for advanced engagement on the platform – including an editorial-led approach to viewer recommendations. “The […]

Maxdome partners with Accedo on SVOD update

ProSiebenSat.1-owned subscription video-on-demand (SVOD) service, Maxdome, has partnered with video app specialist Accedo on the newest version of its service. The recently updated Maxdome includes a new user experience (UX) that was developed using the Accedo XDK cross-platform development toolkit. The new UX is designed to make it easy for subscribers to explore Maxdome’s SVOD […]

ProSiebenSat.1 introduces curation for Maxdome

ProSiebenSat.1-owned German video-on-demand provider Maxdome is launching a curated service as the third leg of its three-stage project to refresh the offering. Users of the on-demand service will now be presented with top lists, thematic collections and editorial recommendations in addition to automated recommendations generated by algorithms. The editorial recommendations will be updated daily by […]

Tele Columbus to add Maxdome to offering

German cable operator Tele Columbus is to add ProSiebenSat.1-owned on-demand service Maxdome to its offering from mid-2016. The SVoD service will be offered by Tele Columbus to its subscribers via its digital receivers. Stefan Beberweil, head of products, marketing and sales at the cable operator, said that ProSiebenSat.1 Group and Tele Columbus were building a […]

Maxdome CEO to exit

German VOD service Maxdome is saying goodbye to its CEO for the second time in four months. Lesley MacKenzie, who is also executive VP of entertainment at Maxdome parent ProSiebenSat.1, is leaving the business to pursue other opportunities in the on-demand space. Her departure from ProSiebenSat.1’s E-Entertainment division comes just four months after she replaced […]

Maxdome adds MPEG-DASH support

German video-on-demand service Maxdome has added MPEG-DASH support in partnership with content security specialist Irdeto.  ProSiebenSat.1-owned Maxdome is using Irdeto Rights to support different DRM solutions for web browsers through a deployment combining MPEG-DASH and Widevine. “For Maxdome, the ability to reach customers through browsers is crucial. Irdeto recognised this threat early on and offered a […]

German advertising market and digital boosts ProSiebenSat.1

The strong performance of the German advertising market, digital activities and production all contributed to a solid start to the year for German broadcast group ProSiebenSat.1, which has posted quarterly revenues of €654.6 million, up 12.7%, and recurring EBITDA of €152.7 million, up 9%. German area broadcasting revenue rose by 4.8% to €470.8 million, and […]

Unitymedia KabelBW adds Maxdome package to TV offering

Liberty Global-owned cable operator Unitymedia KabelBW is adding ProSiebenSat.1-owned on-demand service Maxdome to its TV offering. Maxdome will become an integral part of the new TV and triple-play packages offered by the cable operator, allowing Unitymedia KabelBW customers will be able to subscribe to Maxdome directly as part of their bundle. From March, Unitymedia Kabel […]

ProSiebenSat.1 gives MacKenzie Maxdome job

German broadcast group ProSiebenSat.1 has instigated a high-level restructure of its digital division, handing former BSkyB and Lovefilm exec Lesley MacKenzie the CEO role at Maxdome. She replaces the former boss of the SVOD service, Andreas Heyden, who is leaving the company. The overall ‘digital and adjacent’ unit at ProSieben will continue to be run by […]