ProSiebenSat.1 seeking ‘total reach’ with new digital strategy

German commercial broadcaster ProSiebenSat.1 is focusing on achieving “a total reach with one video currency” spanning linear and digital platforms, with its extension of the 7TV joint venture with Discovery a “critical pillar” of this, according to CEO Max Conze. The extension of the partnership to include SVOD service Maxdome and Eurosport Player will start […]

Discovery and ProSiebenSat.1 team up for major German OTT TV plan

Discovery and German broadcaster ProSiebenSat.1 have teamed up to launch a new integrated streaming platform for Germany that will incorporate ProSiebenSat.1’s 7TV and Maxdome services, Eurosport Player and a range of other content. The new OTT TV platform will be launched in the first half of next year. The pair said they aimed to attract […]

Kagan: European SVOD revenues to reach US$6.8bn in 2022

The European subscription video-on-demand (SVOD) market is due to reach revenues of US$6.8 billion in 2022, up from US$3.9 billion in 2017, according to Kagan research. The S&P Global Market Intelligence research group said that Netflix’s localised presence throughout Europe was one of the “main factors” contributing to this growth. Other cited factors were the […]

Maxdome appoints new boss

ProSiebenSat.1 Digital’s co-managing director Ralf Bartoleit is taking the top job at video-on-demand service Maxdome in addition to his current duties. ProSiebenSat.1 confirmed that Bartoleit will take over from Maxdome CEO Marvin Lange, who is leaving the company after four years. Lange only recently became sole chief executive of ProSiebenSat.1 Media-owned Maxdome following an internal […]

Maxdome co-CEO takes ProSiebenSat.1 digital role

ProSiebenSat.1 has appointed Maxdome’s director and co-CEO, Filmon Zerai, as chief digital officer for ProSiebenSat.1 TV Germany. Zerai will join the management team of ProSiebenSat.1 TV Germany, taking up the newly created role on March 1, a spokesperson for the company confirmed to DTVE. He will be tasked with further developing the digital activities of […]

ProSiebenSat.1 signs broad content deal with Vodafone

ProSiebenSat.1 Media has signed a long-term agreement with Vodafone for the distribution of its free, paid, HD, and video-on-demand content. From the end of this month, Vodafone customers will be able to access ProSiebenSat.1-owned on-demand service, Maxdome, via Vodafone’s new GigaTV entertainment platform. For the first time, Vodafone viewers with a cable TV or IPTV […]

Curation will boost SVOD growth, says Maxdome chief

Growing demand for SVOD in Germany will drive growth for ProSiebenSat.1’s Maxdome service, with curation the key to driving use of the service, according to the service’s CEO, Marvin Lange. Speaking at the OTTtv World Summit this week, Lange said that subscription video-on-demand revenues in Germany will help deliver revenue growth for Maxdome, with the […]

Curation is still key and linear still has life, OTTtv attendees told

Curation will continue to be key to bringing viewers to audiovisual content and linear TV still has a lot of life left in it, attendees at the OTTtv World Summit in London heard yesterday. Benjamin Rosenberg, senior distribution manager at the BBC, said that the UK broadcaster was continually trying to introduce new features. However, […]

Maxdome closes in on 900k subs as growth slows

ProSiebenSat.1’s subscription video-on-demand service Maxdome grew its subscriber base by 48% in the year to September and now has close to 900,000 subscribers, according to ProSiebenSat.1 chief operating officer Christof Wahl. Wahl, speaking  on an analyst call after ProSiebenSat.1 posted solid Q3 results at the end of last week, said that the service had seen […]

Maxdome commissions first original series

Germany’s ProSiebenSat.1-owned subscription video-on-demand service Maxdome has commissioned its first original series. The broadcaster-owned service has teamed up with well-known German producer-director and actor Christian Ulmen to create Buddy-Serie, a 10-part drama about two friends featuring Ulmen and Fahri Yardim. The series is to be produced by Talpa Deutschland, and will be directed by Ulmen. […]

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