TV ad revenue in the UK reached a record high of £4.63 billion (€5.59 billion) in 2013, a year-on-year increase of 3.5%, according to new research by Thinkbox. The figures represent all money invested by advertisers into commercial TV – across linear spot ads and sponsorships, broadcaster VOD and product placement – and mark the […]
Thinkbox, the marketing body for commercial television in the UK, has promoted managing director Lindsey Clay to CEO, with current chief executive Tess Alps to step back into a non-executive chairman role. The changes come into effect from January 1, 2014, with Jeremy Tester, director of brand strategy at Sky Media, to also come in […]
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