Russian OTT services see subscription revenue outpace advertising

Subscription and transactional income for Russia’s streaming services surpassed advertising revenues in the first half of this year, according to a report by Telecom Daily. According to the research outfit, cited by Vedomosti, total income from streaming services in the first half grew by 70% to reach RUB5.3 billion (€77 million), split 53:47 between subscription […]

Russia’s Ivi adds personalisation features

Russian video-on-demand service Ivi.ru is adding personalisation features in a bid to marry the functionality of VoD with the “easiness of traditional TV.” Ivi said that the new Ivi TV personalised service will be deeply integrated into its VoD platform and was developed “after years of studying users’ preferences.” Ivi TV will offer several tailored […]

Ivi.ru doubles audience

Russian online video service provider Ivi.ru doubled its audience to 30 million users last year, according to general director Oleg Tumanov. Speaking at a press conference on the company’s 2013 results, Tumanov said that penetration of smart TVs and smartphones had boosted Ivi’s numbers. Ivi.ru grew its revenues by 95% in the course of the […]

Ivi.ru picks up Red Bull Media House content

Russian on-demand service Ivi.ru and the Russian Extreme TV channel have each cut programming deals with Red Bull Media House.  The producer and distributor, which specialises in adventure sports content and TV highlights of Red Bull-backed extreme sports event, sold a 54-title package to on-demand service Ivi.ru. Shows include motorsports series Destination One and highlights of the Red […]

Russian VoD service Ivi.ru hits 19 million monthly uniques

Russian online video streaming service Ivi.ru claimed it exceeded 19 million monthly unique visitors for the first time in the first half of 2013.  Announcing half yearly figures, the VoD service said that visitor numbers were up from 10.7 million monthly uniques in the first half of 2012. Registered users were also up year-on-year to […]

‘Russian Hulu’ raises US$40 million of funding

Russian online video service Ivi.ru has raised another US$40 million (€31 million) round of funding to spend on technology and programming as it fends off competition from the likes of Netflix and Hulu. The company, which is run by chief executive Oleg Tumanov, has raised money from private equity firm Baring Vostok as well as […]