IQiyi


Taiwan to block sales of Chinese streamers like iQiyi and Tencent Video

Streaming services are set to be the latest arena for the ongoing dispute between Taiwan and China. China has historically claimed Taiwan to a sovereign Chinese territory, but this has been refuted by Taiwan and its population. As such Taiwan is a self-governing democracy, but there are mounting fears in the 24 million-strong country that […]

iQiyi to open four new international offices as it focuses on global expansion

Chinese streamer iQiyi has revealed its plans for international expansion following the 2019 worldwide rollout of its app. Speaking at the APOS 2020 Virtual Series, Yang Xianghua, president of membership and overseas business group of iQiyi, said that the company is in the process of setting up local offices in Thailand, Malaysia, the Philippines, and […]

Expanding iQiyi names new country managers

Chinese streamer iQiyi is looking to expand its presence in Southeast Asia with the appointment of three new country managers. Two of the new appointments come from foundering streaming rival Iflix, which was recently acquired by Tencent Video. Sherwin Dela Cruz has been hired as country manager for the Philippines. He joins iQiyi from the same […]

iQiyi takes Insight TV programming into China with 12-month pact

Chinese streaming giant iQiyi has struck a content licensing deal with channels operator and producer Insight TV. The 12-month agreement will see 125 episodes of Insight’s library of original content become available to the streamer’s 560 million monthly active users, with shows such as Born To, Droners, Morbidelli Rising and Supercar Blondie: Living The Dream […]

APAC SVOD subs to hit 417 million by 2025

The Asia Pacific region will exceed 415 million SVOD subscriptions by 2025. According to new figures from Digital TV Research, the APAC region will reach 417 million SVOD subscribers by 2025, up from a 2019 year-end total of 269 million. China will make up 65% of that total (269 million), while India will reach 45 […]

Ampere: Facebook video viewing dips as Netflix and Amazon rise

The proportion of European and US internet users viewing videos on Facebook has declined from 28% to 23% since Q3 2016, according to Ampere Analysis’ latest Barometer of online video trends. Netflix viewers have increased from 22% to 37% of internet users over the same period, while Amazon viewers have increased by nine percentage points. […]

Ampere: three of world’s top five SVOD providers are Chinese

Three of the top five SVOD services by subscriber numbers are now Chinese, according to a report by Ampere Analysis. According to Ampere, Baidu-backed iQiyi, Alibaba’s Youku-Tudou and Tencent-owned Tencent Video collectively achieved rapid growth following a shift from advertising revenues to premium subscriptions. According to the analyst outfit, 44% of Chinese internet users subscribe […]

MPA forecasts Asia-Pacific online revenues will double by 2024

Asia-based consultancy Media Partners Asia (MPA) predicts that revenues from online video subscriptions and advertising across Asia Pacific will hit $52 billion in 2024. The figure, released ahead of MPA’s annual APOS Summit (held this year in Bali, Indonesia), is double the $26 billion forecast that MPA has given for this year. MPA said China […]

iQiyi content spend poised to top China’s big six broadcasters

iQiyi, one of China’s three major subscription VOD services (alongside Tencent Video and Youku), is poised to overtake spending on content by China’s top six broadcaster groups combined, according to new research from Ampere Analysis. According to Ampere, iQiyi spent RMB21.1 billion (€2.8 billion) on content in 2018, nearly matching the total content spend of […]

China’s iQIYI and Super Sports Media partner on sports app

Chinese online entertainment service, iQIYI, is partnering with DDMC Group subsidiary Super Sports Media to set up a joint venture named Beijing Xin’ai Sport Media Technology. As part of the deal, the Super Sports Media app will change its name to iQIYI Sports and will bring together soccer, tennis and golf coverage from broadcasting agreements […]