IQiyi


iQiyi on course for profitability in five years

Chinese streaming giant iQiyi may reach profitability in five years time, according to its CEO. In comments made to Reuters, Baidu founder and CEO Gong Yu said that the streamer –  which effectively serves as the Chinese equivalent of Netflix – will turn to ‘intelligent production’ to cut costs and reach profitability.  The process of […]

Chinese media companies demand short video platforms take action against content piracy

A group of more than 70 Chinese film and TV makers have called on short video platforms to remove content being used without authorisation. The group includes Chinese giants such as streamers iQIYI, Tencent Video and Alibaba’s Youku. According to a report from China’s national broadcaster CCTV, ‘hundreds of millions’ of Chinese internet users are […]

Alibaba and Tencent interested in buying iQIYI but wary of costs and regulations

Alibaba and Tencent have both held separate talks with Baidu over buying a controlling stake in VOD platform iQIYI, claims a new report. According to sources cited by Reuters, both giants are interested in increasing their empires by adding the Chinese Netflix equivalent, but have reached an impasse over pricing and regulatory scrutiny. TikTok owner […]

iQIYI lands on Whale ECO smart TVs

OTT and smart TV solutions provider ZEASN has announced a partnership with Chinese VOD platform iQIYI. The deal will see iQIYI launch on ZEASN’s Whale Eco home digital entertainment ecosystem, which is running on tens of millions of devices around the world. The ecosystem is centered on Whale OS, with the company saying that it […]

Taiwan to block sales of Chinese streamers like iQiyi and Tencent Video

Streaming services are set to be the latest arena for the ongoing dispute between Taiwan and China. China has historically claimed Taiwan to a sovereign Chinese territory, but this has been refuted by Taiwan and its population. As such Taiwan is a self-governing democracy, but there are mounting fears in the 24 million-strong country that […]

iQiyi to open four new international offices as it focuses on global expansion

Chinese streamer iQiyi has revealed its plans for international expansion following the 2019 worldwide rollout of its app. Speaking at the APOS 2020 Virtual Series, Yang Xianghua, president of membership and overseas business group of iQiyi, said that the company is in the process of setting up local offices in Thailand, Malaysia, the Philippines, and […]

Expanding iQiyi names new country managers

Chinese streamer iQiyi is looking to expand its presence in Southeast Asia with the appointment of three new country managers. Two of the new appointments come from foundering streaming rival Iflix, which was recently acquired by Tencent Video. Sherwin Dela Cruz has been hired as country manager for the Philippines. He joins iQiyi from the same […]

iQiyi takes Insight TV programming into China with 12-month pact

Chinese streaming giant iQiyi has struck a content licensing deal with channels operator and producer Insight TV. The 12-month agreement will see 125 episodes of Insight’s library of original content become available to the streamer’s 560 million monthly active users, with shows such as Born To, Droners, Morbidelli Rising and Supercar Blondie: Living The Dream […]

APAC SVOD subs to hit 417 million by 2025

The Asia Pacific region will exceed 415 million SVOD subscriptions by 2025. According to new figures from Digital TV Research, the APAC region will reach 417 million SVOD subscribers by 2025, up from a 2019 year-end total of 269 million. China will make up 65% of that total (269 million), while India will reach 45 […]

Ampere: Facebook video viewing dips as Netflix and Amazon rise

The proportion of European and US internet users viewing videos on Facebook has declined from 28% to 23% since Q3 2016, according to Ampere Analysis’ latest Barometer of online video trends. Netflix viewers have increased from 22% to 37% of internet users over the same period, while Amazon viewers have increased by nine percentage points. […]