SeaChange teams up with Invidi for multiscreen advertising
Technology providers SeaChange International and Invidi Technologies have developed a joint software solution that they say will enable video service providers to coordinate multiscreen television ad campaigns across traditional linear, linear addressable, video-on-demand, catch-up, network DVR, and over-the-top streams. The pair’s Cross-Platform Campaign Management Solution enables advertising insertion into linear addressable, video-on-demand and OTT content […]
