Heyi Studios

Youku Tudou costs increase as it prepares originals

Programming costs at Chinese on-demand platform Youku Tudou have risen 11% as the firm gears up for the first output of its original TV drama and web-native content producer Heyi Studios. Spend of programming was RMB602.9 million (US$97.2 million) in the fourth quarter of 2014, representing 48% of net revenues as compared to 39% for the […]