Gamned!

TF1 brings digital activities together under Abecassis

French broadcaster TF1 is bringing its digital activities together in a new division, Unify, under digital and innovation chief and Auféminin CEO Olivier Abecassis. Unify will comprise all of TF1’s new digital activities except its OTT and Replay TV services, bringing together the Auféminin group of websites – including Auféminin, Marmiton and MyLittleParis – e-health […]

TF1 takes majority stake in programmatic specialist

French commercial broadcaster TF1 has taken a majority stake in programmatic media specialist Gamned! as part of a strategy of developing an integrated multichannel programmatic advertising offering. TF1 said that the acquisition of a majority stake in the company, founded in 2009 by Oliver Goulon and Anthony Spinasse, would enable it to work across all […]