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2 min read
Mediaset taps FreeWheel and Comcast Technology Solutions for streaming app
Mediaset has tapped FreeWheel and Comcast Technology Solutions to provide the technology platform for its…
2 min read
Online advertising views in Europe outpacing US growth
Online advertising views in Europe increased 37% in the first three months of the year…
1 min read
Premium video advertising growing in Europe
The migration of IP-delivered content to the TV screen and the growing popularity of live-streaming…
1 min read
Videoamp appoints former FreeWheel exec as CFO
RTL Group and Mediaocean-backed Videoamp has appointed former FreeWheel COO and CFO, as its first…
2 min read
Premium video body launches in Europe
A premium video advocacy body is launching in Europe with the backing of numerous major…
1 min read
Online video ad viewing grows as short-form boosts consumption
Viewing on online video adverts grew 28% year-on-year in the third quarter of this year,…
1 min read
Canal+ taps FreeWheel for advertising management
Vivendi-owned French pay TV operator Canal+ has tapped video advertising specialist FreeWheel to optimise and…
2 min read
Live content ad views driving growth, says FreeWheel
Long-form on-demand streaming video ad views in the US and Europe increased by 56% in…
1 min read
FreeWheel launches preferred partners initiative
Video advertising management specialist FreeWheel has launched a preferred partners initiative for supply-side platforms, with…
2 min read
US content providers create premium video advocacy body
An advocacy body for the premium video industry has launched, bringing together the likes of…