Ensequence appoints former Disney exec

Interactive TV technology specialist Ensequence has appointed former Disney and ESPN Media Networks executive Gary Perrelli as senior vice-president, interactive sales – content providers. Perrelli will report to chief operating officer David Kline and will take charge of working with major programmers to develop interactive TV experiences across various distribution platforms. Prior to joining Ensequence, Perrelli […]

Ensequence secures new funding

Interactive TV technology specialist Ensequence has secured commitments for additional funding of about US$26 million (€20 million) that it says will help accelerate its expansion into mobile and connected TV. The latest funding round was led by venture capital firm Myrian Capital. Ensequence has also named Jim Stengel, former global marketing officer at Proctor & […]