Edelman Berland


Binge viewing now pervasive in UK, US

Binge viewing is now “pervasive” with 89% of UK viewers watching content in this way thanks to an increase in online-and on-demand access, according to a new study by Edelman.  The PR firm, which surveyed 3,000 consumers in the UK, US and China through its Edelman Berland research arm, found that the percentage of US […]