Disney-ABC Television


Higher ratings drive ROI, Disney study confirms

US series with a 1.0 or higher rating deliver twice the return on investment (ROI) than those that rate 0.4 or below, a study from The Walt Disney Company shows. While it is no surprise that better ratings equals more revenue, Disney-ABC Television Group claims its report is among the only studies that have quantified […]

ABC job cuts planned in Disney cost saving drive

The Walt Disney Company is looking to cut around 10% of annual costs at its Disney-ABC Television arm, potentially affecting 300 jobs. The ABC US broadcast network, production arm ABC Studios and ABC News are expected to take the biggest hits, with cable channels ABC News, Freeform and Disney Channel also affected. The Wall Street […]