eMarketer: UK digital ad spend to reach £13bn this year
UK digital advertising spend will reach £12.98 billion in 2018, accounting for 63.6% of total media ad spending, according to eMarketer. The research firm predicts that digital ad spend in the UK will increase 9.9% next year to £14.27 billion and will continue to grow in the coming years, but at a reduced rate. The […]
