DG and Civolution launch second screen ad solution

Ad management and distribution platform DG has announced  that advertisers can trigger ads on second screen companion devices based on live TV content, using Civolution’s SyncNow media interaction technology.  The dual-screen video ad platform allows apps running on second screens, such as smartphones and tablets, to automatically recognise the content being played on the ‘first’ […]

DG launches Global Advertising Distribution Network

US-based ad management and distribution platform DG has launched a Global Advertising Distribution Network. Capitalising on various acquisitions and partnerships, DG aims to provide a single source solution for broadcast and digital content. Last June, the company announced a strategic three-year partnership with SmartJog establishing a worldwide media services platform, combining DG’s TV ad distribution […]