Consumer Intelligence study


Study reveals kids’ media consumption habits

Kids aged 8-18 spend an average of 15.5 hours a week consuming media content, with the time spent increasing among older kids, according to a US study from PricewaterhouseCoopers. According to PwC’s Consumer Intelligence Series study, which polled 511 kids in the relevant age group, kids spend an average of 15.5 hours consuming media, with […]