Channel 4

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YouView launches new ad campaign

UK connected TV service YouView has launched a new advertising campaign focusing on the breadth…

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Channel 4 launches programme sales site

Channel 4 has launched a new TV programme sales website aimed other linear broadcasters in…

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Channel 4 launches Hollyoaks mobile game

Channel 4 has launched a mobile and tablet game based on its youth-oriented soap opera…

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Broadcaster VoD ads better than YouTube ads, says Channel 4

Advertising on TV on-demand players outperforms YouTube for viewer acceptance, engagement and attention, according to…

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Channel 4 launches mobile interactive video ads

UK broadcaster Channel 4 has launched a selection of its sales division’s interactive video ad…

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European media giants team up to invest in digital

Modern Times Group (MTG), ProSiebenSat.1, the UK’s Channel 4, France’s TF1, Turkey’s Dogan TV and…

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Viacom says Channel 5 to aim younger, challenge Channel 4 for ratings

Channel 5 still has a “lot of room to grow” and will aim to challenge…

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Channel 4 to drop 4oD for new All 4 service

UK terrestrial broadcaster Channel 4 is set to drop its 4oD on-demand service from next…

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Blinkbox signs EST deal with Channel 4

Download-to-own and streaming service Blinkbox has added a raft of titles from UK broadcaster Channel…

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Channel 4’s Million Pound Drop app hits 3 million downloads

UK terrestrial network Channel 4 has notched up more than 3 million downloads of The…