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BARB: 66% of UK homes now SVOD subscribers
Two-thirds of British households now subscribe to at least one streaming service. According to UK…
1 min read
UK’s BARB extends reporting to TV on smartphones
UK audience measurement organisation BARB has extended its viewing reporting of linear TV to encompass…
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Kantar signs on with BARB until 2029
BARB – the UK’s Broadcasters’ Audience Research Board – has re-appointed Kantar for audience measurement. …
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BARB launches beta BVOD planner
The Broadcasters’ Audience Research Board (BARB) has announced the launch of a beta BVOD planner…
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Coronavirus likely to impact quality of BARB audience data
UK audience ratings organisation BARB has admitted that its ability to accurately measure what people…
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British SVOD penetration at 50.5%
SVOD penetration in the UK has surpassed 50% for the first time. According to a…
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BARB launches three-screen audience measurement
UK audience measurement outfit BARB has started to report unduplicated programme reach and time spent…
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BARB taps Kantar to launch four-screen audience measurement
UK audience research bureau BARB has commissioned audience measurement specialist Kantar to rollout its new…
1 min read
Half of UK homes are SVOD subscribers
A little under 50% of television homes in the UK are subscribed to at least…
1 min read
UK SVOD numbers jump by a million in Q1
The number of UK homes accessing at least one of the three main streaming services…