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Banijay Rights taps Magnite and SpringServe to support FAST
Production outfit Banijay’s distribution arm Banijay Rights has tapped sell-side ad-techc company Magnite and ad…
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FAST provider Love TV Channels taps RTLAdAlliance to sell CTV ad rights
Barcelona-based FAST channels provider Love TV Channels has chosen RTL AdAlliance to sell the advertising…
1 min read
YouTube introduces unskippable 30-second ads for CTV
YouTube has unveiled a range of innovations at its Upfront event in New York to…
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Yahoo signs up Samba TV for ad targeting and measurement
Yahoo has signed a partnership with data and analytics outfit Samba TV to provide advertisers…
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FuboTV teams up with iSpot.tv for connected TV ad measurement
Sports-first live TV streaming platform FuboTV has partnered with ad-tech outfit iSpot.tv to bolster connected…
1 min read
Magnite targets Nordic market with new office and key hire
Sell-side ad tech outfit Magnite has named Natasha Westlund as its head of Nordics and…
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Hoppr names new CEO
Australian ad tech company Hoppr has appointed Joe Prusz as the company’s new CEO. Prusz…
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Netflix reportedly passes one million ad-supported subs
Netflix has reportedly passed the milestone of one million subscribers for its recently-launched low-cost ad-supported…
2 min read
Channel 4 teams up with Microsoft’s Xandr for programmatic advertising
Channel 4 has said it will be the first UK broadcaster to offer commercial brands the…
1 min read
Veset acquired by Japan’s PLAY
Technology outfit Veset has been acquired by Japanese media technology company PLAY for an undisclosed…