Despite rising audiences and attendance, media rights lag well behind men’s sports The 2023 FIFA Women’s World Cup, which kicked off last month and concluded with the final game on August 30, has become the most valuable women’s property globally, with rights revenue of $70–100m, according to Omdia’s estimates. FIFA argued strongly with broadcasters— particularly […]
In December 2022 UK broadcaster ITV debuted its new integrated AVOD and SVOD streaming service ITVX , replacing its free streaming service ITV Hub. ITVX is the first streaming service in the UK to offer viewers access free content with ads and ad-free paid subscription. Mark Ison, ITV director of engineering, says that in making […]
This year marks the beginning of the end for the traditional advertising supported linear TV ad market in the US.
The MultiChoice Group has been under pressure in Africa, facing stiff competition from the entry of new OTT streamers across the region and tougher economic conditions for its consumers in its home market of South Africa. The company is reacting by evolving from a traditional TV/video entertainment business and pivoting into a diversified platform business […]
IBC chief executive officer Mike Crimp tells Digital TV Europe what we can expect from this year’s trade show, taking place from September 15-18, in Amsterdam, Netherlands. What can we expect with the return of IBC? “IBC returned in 2022 with a good, solid charge, everyone seemed really happy with it. Consequently, rebookings have been […]
As video markets worldwide become increasingly mature and household budgets are increasingly restricted, consumers must make choices about their available video services. This includes paid subscription video services and free/ advertising-supported options, with consumers having to weigh their tolerance for advertising with the cost of accessing an ad-free option. Bridging this binary gap, however, are […]
What is FAST? FAST stands for free advertising-supported streaming television. What makes FAST different from streaming services such as Netflix, Disney or even BritBox, where a paid subscription is required to gain access to the platform’s programming, is that viewers can watch content, whether in linear format or on-demand, for free via an ad-supported platform. […]
Telcos are the leading force in the cloud gaming partnerships space, according to Omdia’s research, as they look to expand their bundled offerings beyond music and video with varying degrees of success. As the growth of fixed broadband and mobile data slows down in saturated markets, telcos are exploring new opportunities beyond their core business. […]
Increasing sales via cloud marketplaces have generated significant demand for OTT deployments, streamlining the procurement of development tools and storage for broadcasters. Other drivers include the rolling out of monetisation-as-a-service offerings as add-ons to the established OVP configuration and the steady migration of smaller service providers that do not have the in-house resources to procure […]
DTVE: How effective is standalone DRM today? SR: DRM works, and it does what it is expected to do, such as delivering content keys. But DRM alone simply is no longer enough. DRM technology is three decades old and attackers have become highly sophisticated. They’ve found a way to bypass DRM using exploits that DRM […]
