Amazon


Amazon launches VR video app

Amazon has launched its first dedicated Prime Video VR app. Prime Video VR is available for Oculus Quest, Go, Rift and Gear VR devices, and comes at no extra cost for Amazon Prime subscribers in the UK and US. The full library of Prime Video content, including titles such as The Marvelous Mrs. Maisel, Good […]

Amazon Prime Video launches on Virgin TV 

Virgin TV customers will be able to access Amazon Prime Video for the first time through their STB starting today. Pre-existing Prime subscribers can log in to the service on their Virgin TV V6 box, and access its content in what Virgin promises is a “seamlessly integrated” experience.  The deal is the first time in […]

Amazon and Vodafone Spain kick off ‘pioneering’ Prime collaboration

Amazon and Vodafone España have kicked off what Vodafone describes as a “pioneering agreement” that will see the operator include a subscription to Amazon Prime in its Serielovers TV pack. From today all Serielovers subscribers will have access to Amazon Prime Video as part of their subscription, giving them access to content including The Marvelous […]

Prime Video and YouTube brought back to Google and Amazon products

Google and Amazon have restored their video services to each others devices after almost a year and a half of sparring.  In a statement sent out on Tuesday, Amazon announced the launch of the YouTube app for Fire TV, complete with support for Alexa. Almost simultaneously, Google issued its own statement announced support for Amazon […]

Ampere: Facebook video viewing dips as Netflix and Amazon rise

The proportion of European and US internet users viewing videos on Facebook has declined from 28% to 23% since Q3 2016, according to Ampere Analysis’ latest Barometer of online video trends. Netflix viewers have increased from 22% to 37% of internet users over the same period, while Amazon viewers have increased by nine percentage points. […]

Amazon updates Fire TV with focus on live programming 

Amazon has pushed out a new update for Fire TV with the headline feature being a dedicated Live TV section. The tab, announced in a blog post on Monday, is designed to bring “your live sports, news, and channels from select OTT services, streaming apps (e.g. PlayStation Vue), paid subscriptions, and over-the-air antennas into one […]

Amazon to broadcast ‘Twitch Sells Out’ on Prime Day 15-16 July

Amazon-owned Twitch is to broadcast an Amazon Prime Day TV channel for the event. The channel, which apes the style of shopping channels such as QVC, will run from 10am to 10pm PT on July 15-16.  On its blog, Twitch has said that it has “gone through every single item on sale for Prime Day […]

Juniper: Amazon set to disrupt growing digital ad business

Global digital advertising revenues will reach US$520 billion by 2023, with Amazon set to emerge as a key disrupter of the current duopoly enjoyed by Google and Facebook, according to a report by Juniper Research. According to Juniper, the digital ad market will grow by an average rate of 15% annually over the next five […]

Amazon secures WTA tennis for UK and Ireland

Amazon has secured exclusive rights to Women’s Tennis Association matches in a four-year deal for the UK and Ireland, giving Prime members exclusive access to WTA tournaments from 2020 to 2024. Amazon said that the WTA will join Prime Video’s tennis coverage of 37 ATP Tour events from 2019 to 2023, and the US Open from […]

Amazon hires Nickelodeon social media VP

Amazon has poached 17-year Viacom veteran Dave Perry as its head of social media for Prime Video. Perry, whose most recent work was as VP of social media marketing for Nickelodeon, will be responsible for Prime Video’s global social-media marketing efforts, specifically with the directive to drive acquisition and retention of Prime membership. Social media […]