Orange ties up DAZN deal in Spain

French telco Orange has announced a partnership with DAZN to distribute its services in Spain.

Orange customers in Spain will now be able to access the DAZN LaLiga package, along with all the other sports offered by the streamer. Orange said that pricing will be announced in the coming weeks ahead of the 2022/23 LaLiga season.

The operator will offer both DAZN’s specific linear channel along with the DAZN app, which will launch on Orange TV set-top boxes. 

Nacho García-Legaz, general manager of Orange TV, said: “For Orange it is very important to continue advancing in its strategy to make Orange TV the largest aggregator of audiovisual content in the Spanish market. Football is a high-value content and a loyalty factor for our customers. Therefore, we are very proud to have reached this alliance with DAZN, which will allow us to continue to be one of the few operators in Spain that offers not only the best cinema and series entertainment, but also the best football, and now, in addition, other content so valued by customers, such as Formula 1, Moto GP or EuroLeague basketball”.

In late 2022, DAZN secured domestic broadcast rights to 175 LaLiga matches for five seasons, with the Spanish top flight league joining a portfolio of rights that includes the likes of the English Premier League, MotoGP and UWCL.

Bosco Aranguren, general manager of DAZN Spain, said: “We are very pleased to announce this new agreement with Orange, which is an important step in DAZN’s growth strategy in Spain. This alliance, which will further boost the consumption of sports via streaming, reinforces our commitment to bring top-level sports competitions to the largest number of fans in an easy, flexible and innovative way.”

Tags: DAZN, Orange

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