Australian pay TV operator Foxtel has announced a series of content distribution and app deals with US media giant ViacomCBS.
The most significant of these deals will see the recently launched Paramount+ app, and the 10 Play app, integrated into Foxtel’s iQ3, iQ4, and the brand new iQ5 set top boxes. Paramount+ launched in Australia in August, and joins an app portfolio which includes Netflix, Amazon Prime Video, YouTube, ABC iView and SBS On Demand.
The pair have also agreed content deals for top entertainment including movies like the upcoming Top Gun: Maverick along with franchises such as Transformers and Shrek, along with ViacomCBS’s range of crime procedural shows.
In addition, Foxtel will continue to offer its customers access to Nickelodeon and Nick Jr.
Dan Cohen, President, ViacomCBS Global Distribution Group, said: “We are thrilled to extend our longstanding partnership with Foxtel Group. Through their suite of platforms, we can reach viewers no matter how they choose to consume our world-class series and feature films. This partnership is consistent with our strategy to maximize the value of our content by licensing to third parties while still supplying programming to our own platforms.”
Patrick Delany, Foxtel Group Chief Executive Officer said: “We are pleased to extend our long-term partnership with ViacomCBS, with more of the world’s best entertainment to power Foxtel and BINGE, and more apps for our Foxtel customers to enjoy, all in one place.
“The breadth of these agreements is strategically significant for the Foxtel Group. They highlight our strength as a local partner of choice for leading global studios and confirm there are new ways to partner with international media companies who have direct-to-consumer strategies for the benefit of customers.”
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