Sky Sports’ director of cricket talks The Hundred – listen to the latest episode of TV Watch Now 

The latest episode of Digital TV Europe’s podcast TV Watch is now available on Spotify and Apple Podcasts.

Hosted by DTVE deputy editor Jonathan Easton, TV Watch chats with figures from the industry to digest the biggest news and trends in the worlds of broadcasting, streaming and everything else to do with TV in Europe and further afield.

In the latest episode, we speak with Bryan Henderson, Sky Sports’ director of cricket and NFL, about the broadcaster’s plans for the first-ever season of The Hundred. 

The new format is designed to attract a younger and more diverse crowd and this extends to the broadcasting plans, with all women’s matches and some of the matches available to watch for free. 

In the podcast, Henderson reveals the extent of Sky’s technical innovations for the new competition, treading the tightrope between attracting a new audience and retaining traditional cricket fans and the impact of the Covid-19 pandemic on preparations.

The podcast is available on Spotify, Apple Podcasts and all other leading podcast platforms. Alternatively, you can listen to the show in your web browser on Soundcloud.

If you’ve got a story you think would be of interest to the Digital TV Europe audience, please reach out to [email protected].

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