Extreme E secures Latin America distribution with National Geographic

All-electric racing series Extreme E has signed a distribution deal with National Geographic in Latin America.

This is the latest distribution deal for the competition, which has agreements in place with the likes of Discovery and Sky.

The deal will see National Geographic broadcast Extreme E’s magazine programming, along with its X Prixs races on a delayed basis. Programming will be broadcast in Portuguese and Spanish.

Ali Russell, Chief Marketing Officer at Extreme E said: “Extreme E is delighted to have secured National Geographic as a broadcaster. The channel is famed for its brilliant and fascinating documentaries on science, adventure, nature and environmental topics, all of which are subjects close to the heart of our championship.

“As well as our great racing, Extreme E is in essence, a ground-breaking adventure for all of us. I believe that the stories behind the series, the people involved, our legacy projects and even the history of our floating centrepiece, the St. Helena, will delight and inspire National Geographic’s audiences. Coupled with our on-going scientific research into the effects of climate change and what can be done to lessen the terrible damage that it’s causing, makes for a broadcast that is as captivating as it is eye-opening and we want to share this with as many people as possible.”

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